CLIO PUBLISHING LOGO
Visual Identity
Balancing historical references with modern aesthetics.
For Clio Publishing, a printing house that exclusively prints history-related books, I was tasked with modernizing their logo while staying true to the original concept. The design centers around Clio, the Greek muse of history, drawing inspiration from ancient vase paintings to reflect the depth and richness of historical storytelling.
By balancing historical references with modern aesthetics, the new logo captures the essence of Clio Publishing’s dedication to history while appealing to a broader, modern audience. It’s a perfect fit for a brand that respects the past but also looks to the future.